Just bought a 58V10 - having looked at prices in Exeter, Plymouth and locally in Cornwall it was a small chain of local shops Woolacotts who beat all the rest. As of last Friday Panni 58V10 was priced by them at £2,999.95 including 5 year warranty, free delivery and fitting, and 12 months interest free credit and delivery 3 working days later. Mainstream chains had prices from £3,999.99 but Panni Shops here have just reduced prices to £2,999.99. Other stores were £3,499.99 but might haggle. However, Wollacotts did beat internet and lowest price quoted, after checking of course, but as others charged for delivery and fitting of up to £150.00 this ended up a good local deal. It pays to shop around and big (store wise) is not always the best!
However, I had to visit 4 dealers with Panni V series in stock - only 2 had 58V10 and 65V10 in store - to try and get impression of picture quality. One dealer did not have his 65 inch Panni connected to a bluray player - "Sorry it had been sold" and were playing a normal DVD and also could not show BBC HD as their Sky card had run out. Of the 3 dealers only one, through a switching box, could show BD, Sky HD and normal TV for comparison easily on both a 65 and 58 V10.
Overall impression was that if you are in the market for a 50 plus sized TV many shops do not show off these plasmas to best effect picture wise.
Brook